Our Custom Solution is ideal for the business seeking to re-invent itself by harnessing the full potential of strategic offline and online marketing programs to attract more customers and boost revenues. TransAct will customize a program just for you to meet your expectations. Our customer value propositions, core messaging and successful prospecting acquisition models will be provocative and provide your business a true competitive edge.


Marketing Analysis

We’ll review your current marketing, advertising, promotion plans and executions to assure best practices.

  • Analysis includes full critique and recommendations for refinement.
Your Company Website

We’ll upgrade your existing website or design a new one for your business with full functionality:

    • Website implementation (up to 25 pages)
    • Integrate a robust ecommerce shopping cart with fully functional discount coupon capability
    • A user-friendly Content Management System enabling non-technical individuals to create, change, update and post web pages themselves seamlessly and easily.
    • Set up business email addresses (up to 10 addresses)
    • Sitemap
    • Standard Web Security (anti-virus/anti-intrusion)
    • SEO including assurances that:
      1.    your website is SEO compliant
      2.    your content is aligned with appropriate query terms
      3.    your meta tags are appropriately integrated and optimized
      4.    your keyword combinations are appropriate and realistic
      5.    your site is properly linked within its industry
      6.    there’s proper use of industry-specific search terminology
      7.    set up the proper use of blogs
      8.    set up link swaps
      9.    set up affiliate marketing deliverables
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    • Set up Google Analytics
Social Media Integration

We’ll create and/or upgrade and enhance your social media functionality in these areas:

  • Facebook Timeline Page
  • Twitter
  • Blog
  • Training
  • For an extra fee we'll provide Social Media Management for Facebook and Twitter
Multimedia

We’ll create and produce the following elements for your business:

  • Online video
  • Three online banner ads
Marketing Services

We’ll execute initial marketing programs for your business to begin a flow of new customers:

  • Marketing Communications:  emaiiings and direct mailings to TBD prospects within TBD miles of your business location; target-specific and geographic-appropriate lists to be supplied by us.
  • Group Email Communications: we’ll set you up with your self-managed, third-party group email account so you can send emails and newsletters to your customer file yourself, whenever you like.
  • Collateral Material: we’ll create a Sales Brochure (digital delivery) and PowerPoint Presentation (up to 12 slides) for your business.

  • Customer Loyalty Program: we’ll configure a customer loyalty program for your business with appropriate providers.

For an existing business looking to re-invent itself and re-purpose its new customer strategic marketing to increase relevancy, our Custom Solution is an excellent choice.